Decide on roles for all stakeholders
Organise follow-up
Coordinate all activity
Manage the schedule
Mastering commercial approach techniques
Developing a network
Setting up commercial policies
Negotiating and winning client loyalty
Understanding a partner's scope of intervention (supply chain)
Choosing a partner
Learning about the design and printing process
Learning how to use specialist software
Managing different production teams
Understand a purchaser's strategy
Analysing backer requests
Deciding on an events strategy
Generating ideas
Creating an events concept
Mastering the art of presentation
Developing a program and generating content
Establishing a customer journey
Managing different production teams
Contingency management
Understand the economics of a business
Negotiating with partners
Controlling labour costs
Measuring ROI (return on investment)
Displaying the event business plan
Developing a partnership policy
Establishing a ticket office
Developing additional sales
Emphasising event branding
Understanding what happens when communication itself is made into an event
Creating an experience for an audience
Understanding the psychological controls at play within the experience
Understanding gamification controls
Analysing a brand
Turning positioning into an event
Developing a promotional brand
Creating and developing an event brand
Implementing a CRM strategy
Analysing the audience
Collecting, analysing and using the data
Analysing the impact of social media
Creating traffic and generating event content
Creating a buzz
Controlling the impact of a connected event
Creating and managing an event community
Know the technical components
Energize virtual contents
Live a virtual experience (Gamisation – Incentive – Script writing)
Understanding the issues surrounding event risk prevention
Establishing a monitoring and management device
Being aware of the players involved in event security
Recognising the field of potential techniques
Briefing a technical partner
Reading technical specifications
Understanding the language of image
Analysing the emotion of an image
Illustrating a statement
Learning the principles of employment law
Mastering the ideas behind intellectual property
Insuring an event
Learning the basics of a commercial contract
Optimising space and commercial opportunities in a location
Showing off content and exhibitors
Using an event concept
Understanding a CSR strategy
Understanding an eco-friendly approach
Recognising the principles of an eco-responsible organisation
create the guide of the execution of an event
Lead the task force of the live event
Build a partnership file
Develop an event brand
Logistics and material flow
Public reception on all event sites